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Reinventing in-store marketing for "Tutti-frutti"

02 October 2024
The retail management students in Fazer Retail Club had a workshop focusing on innovative ways to experience the joy of Fazer's candy brand "Tutti Frutti", engaging more consumers within stores.

Retail practices at Accenture

02 October 2024
The retail management students in Accenture Retail Club visited the Accenture head office in central Stockholm for a workshop on how Accenture works with their retail clients.

Sustainability at ICA

02 October 2024
The retail management students in ICA Retail Club had a workshop/company visit regarding sustainability risk assessments and ICA's role in the value chain.

Product Launch workshop at Coca-Cola Europacific Partners

02 October 2024
The retail management students in CCEP Retail Club had a workshop at CCEP Jordbro going through a new product launch.

Fazer and the future of chocolate

01 October 2024
Fazer held a theme lecture for the Retail Management students on how the company is paving the way for a sustainable future, with chocolate today, and tomorrow.

Frequent or infrequent – why some reviewers dare to stand out while others stay silent

26 September 2024
Frequent online reviewers tend to post their opinions even when they contradict the majority, while less frequent reviewers often stay silent to avoid social disapproval, new research finds. This behavior shows how posting frequency influences the diversity of reviews on platforms like Yelp and Amazon.

Study Visit at Axel Johnson

25 September 2024
The first-year students in the Retail Management program had their first Study Visit, hosted by Axel Johnson and Axfood

Students take part in CFR Advisory Board roundtable

20 September 2024
On September 19 all students in the Retail Management program participated in the Center for Retailing Advisory Board Roundtable.

Navigating market exits: Companies’ responses to the Russian invasion of Ukraine

22 May 2024
Russia’s invasion of Ukraine on February 24, 2022, led to global condemnation and sanctions. International companies were pressured to exit Russia. This policy brief examines which companies left, using data from the LeaveRussia project, and focuses on Swedish businesses that announced withdrawal but were still found in Russia. It also analyzes how these revelations affected their stock prices and investor reactions.

Mood Boards and Meet & Greet with Leaders at Coca-Cola Europacific Partners

15 May 2024
The CCEP Retail Club was invited back to the headquarters for the final session of the academic year.